Search opportunity mining
We pull your Search Console, analytics and ranking data to find pages stuck on page two, queries you appear for but have no page for, and content that is quietly decaying.
SEO · Content · AEO
Be the answer, in search and in AI.
Your customers now ask Google, ChatGPT, Perplexity and Gemini before they ever visit a website. The brands that get named have clear, structured, trusted content. We engineer that visibility from your own data, so growth compounds instead of resetting every month.
Outcome 01Pages stuck on page two, moved onto page one
Outcome 02Your brand quoted accurately by AI assistants
Outcome 03Content that earns traffic for years, not weeks
What we do
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The work, in detail.
Technical foundations
Crawlability, indexation, site speed, structured data and internal linking, fixed in order of impact so nothing blocks the content that earns traffic.
Content marketing
Editorial plans built from demand data. Every piece has a target query, a business reason to exist and a way to measure it.
Answer engine optimisation
Clear entities, structured answers, schema and citations that let AI assistants and search features quote your brand accurately.
Reporting tied to revenue
One dashboard connecting rankings, citations and traffic to leads and sales, not vanity metrics.
How it works
From first look to compounding results.
Step 01
Audit what exists
We map your current rankings, content, links and AI visibility against the questions your buyers actually ask.
Step 02
Rank the opportunities
Each gap is scored by revenue potential and effort, so the first month goes to the fastest wins.
Step 03
Produce and fix
We refresh, restructure and create content, and ship technical fixes alongside it.
Step 04
Measure and repeat
Results feed the next round of priorities. What works gets scaled, what does not gets dropped.
Who it is for
Built for teams like these.
- Brands with traffic and content that is underperforming its potential
- Founders who want senior SEO leadership without a full-time hire
- Teams that need to show up in AI answers as well as search results
Questions
Questions we get asked.
What is answer engine optimisation (AEO)?
AEO is the practice of structuring your content, data and brand signals so that AI assistants and search answer features can find, understand and cite you. It builds on SEO rather than replacing it.
How long does organic growth take?
It depends on your starting point and competition. Updating existing pages usually shows movement sooner than publishing new ones, and gains compound over time. We set expectations after the audit, not before it.
Do you write the content?
Yes. We handle research, briefs, writing, editing and optimisation, and we involve your team for expertise only you have.
What access do you need?
Read access to Search Console and analytics is the minimum. CRM or sales data lets us tie work to revenue.